Analyse marketing data (campaign results, conversion rates, digital traffic.) to help continuously improve the marketing strategy.
Create reports on the growth and analytics of campaigns. ·Manage and develop internal marketing newsletters and announcements.
Conduct market research to identify opportunities for promotion and growth. Collaborate cross-functionally well with all departments ensuring advertising and promotional campaigns for the company services are planned on a variety of media. Devise new ways of driving traffic to the company website. Regularly maintain and update the user journey on the website as required. Strategize with other marketing entities both locally and internationally to maximize the effectiveness of the company marketing campaigns at all levels.
", "educationRequirements": "Any Graduation", "employmentType":"Full-time", "hiringOrganization" : "ABDULLAH A.AL-BARRAK and SONS CO ", "experienceRequirements": "5 - 10", "incentiveCompensation":"", "industry": "Oil & Gas: Exploration, Drilling, Production, Field Services", "jobLocation":{ "@type":"Place", "address":{ "@type":"PostalAddress", "addressLocality": " PObox 16116 Jubail Industrial City – 31961", "addressRegion" : "Jubail - Saudi Arabia"}}, "specialCommitments":"", "title": "Digital Marketing Specialist", "workHours":"", "validThrough":"1970-03-04 00:00:00" }Digital Marketing Specialist in Jubail - Saudi Arabia
Experience: 5 - 10 yrs. | Opening: 5
Education:Any Graduation
Nationality: Any Arab National, Any GCC National, Any Nationality
Industry Type: Oil & Gas: Exploration, Drilling, Production, Field Services
Functional Area:Advertising / Media Planning / PR May 16, 2023
Job Description
Design, build and maintain the company social presence. Organize and attend marketing activities/events to raise brand awareness.
Research advertising and marketing trends and insights. Develop compelling content including blog articles, videos, graphics and advertisements. Monitor and analyse content click -through rates.
Analyse marketing data (campaign results, conversion rates, digital traffic.) to help continuously improve the marketing strategy.
Create reports on the growth and analytics of campaigns. ·Manage and develop internal marketing newsletters and announcements.
Conduct market research to identify opportunities for promotion and growth. Collaborate cross-functionally well with all departments ensuring advertising and promotional campaigns for the company services are planned on a variety of media. Devise new ways of driving traffic to the company website. Regularly maintain and update the user journey on the website as required. Strategize with other marketing entities both locally and internationally to maximize the effectiveness of the company marketing campaigns at all levels.
Desired Candidate Profile
Proven five years of experience in a digital marketing specialist or similar role, preferably in the service industry. Experience with Google Ads and Google Analytics. Thorough understanding of marketing elements (including both traditional and digital marketing methods)
Thorough understanding of social media and web analytics. Solid computer skills (Office suite and marketing software and applications)
Excellent English language command (Minimum B2 according to the CEFR scale). Creativity and commercial awareness
